experts in the science of taste
Our beverage gurus cracked the code on Shyft by pairing two contrasting flavor types in each cocktail*, designed to hit different taste buds at different times.
How?
By carefully using the distinct aromas, oils and notes (natural to each ingredient) to lead with a lighter flavor molecule first, and follow with the heavier one second.
But the more you sip, the crazier the flavors get... and you never know how the flavor might flip next.
* Malt beverage with natural flavors and artificial colors
Our beverage gurus cracked the code on Shyft by pairing two contrasting flavor types in each cocktail*, designed to hit different taste buds at different times.
How?
By carefully using the distinct aromas, oils and notes (natural to each ingredient) to lead with a lighter flavor molecule first, and follow with the heavier one second.
But the more you sip, the crazier the flavors get... and you never know how the flavor might flip next.
* Malt beverage with natural flavors and artificial colors
wait, so what am i tasting?
Flavor is the combined perception of taste and aroma. With Shyft, your tongue perceives two flavors one after the next instead of at the same time, thanks to our carefully selected contrasting flavor types.
is every sip the same?
With Shyft, every sip is a unique ride of flavor meaning no sip is just like the last. Depending on where the liquid hits and how your taste buds react, you could experience one flavor more deeply than another.
